A new Linchpin logo to move with the times

Future-forward with a new Linchpin logo

From Linchpin to Linchpin on-premise

It was back in 2014 when Linchpin entered the market. Back then, we had launched several different products on the Atlassian Marketplace. Over time, this kept increasing until we decided to phase out the individual apps.

Our vision was to combine all Linchpin functions and bundle them into one product. So, we created a stable, seamlessly integrated overall solution from several individual modules under the Linchpin brand: Linchpin Intranet Suite.

Since the beginning, we've been tirelessly adding new features. With Linchpin Mobile, everyone can access their social intranet on the go. The admin dashboard is well-structured, thanks to several updates over time. Also, the org charts and structure diagrams have made it possible to quickly get an overview of everyone and their teams within the whole company.

Also, you can now adapt the corporate identity to your intranet with just a few clicks. It was always important to us that the functions are interlinked and integrated to make sense.

All the while, Seibert Media has also evolved from a service to a product provider, and Linchpin has played a crucial role in that. Linchpin was our flagship product and has played a large role in our growth and success as a company.

More than 250 customers and over one million users use Linchpin daily. The world keeps turning, and the importance of tools like Linchpin is becoming evident. Now more than ever, we have people who work on the go or at home. Linchpin helps connect people, teams, and locations, and we strive to improve each and every day.

Our new Linchpin logo!

If you followed the talks at this year's Atlassian Enterprise Club Day, are part of our YouTube community, or regularly read our other portals or channels, you may have noticed a change. With the evolution of Linchpin, we wanted to also reflect those changes in our logo.

The Linchpin flower is being replaced with an all-new logo that represents all of our Linchpin on-premise products more accurately. Take a look!

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Linchpin has always stood for a modern and versatile product that can evolve fluidly with the times. So now seemed like a good time to reboot the logo, which had remained unchanged since Linchpin's inception.

A fresher, more modern look reflects Linchpin's journey making it fit for the future of Linchpin on-premise.

A flexible and modular brand

At the center of our visual refresh is, of course, the brand new logo, which consists of three elements:

The blue L stands for the stability of the system.

At the center is the pink P in the form of a speech bubble. It represents communication, and that Linchpin is the communication and knowledge base of your daily work.

The dynamics of the system are symbolized by the yellow half-circle - an arch with a stable base.

Through all this, the organic theme of the flower is still present. The design language is clear without overlapping elements. That's also why we designed the new Linchpin logo to be more open than the previous version. It was essential for us to establish a flexible and modular brand image. After all, Linchpin is open to change and new tools.

Our customers can have a direct influence on the further development of Linchpin by sharing their feedback and requests for the future. We want to share all aspects of Linchpin with you so that you, your teams, and your organization can also grow.

All-new fonts, colors & intros

Although the new Linchpin logo is the centerpiece of our refresh, we took things a step further to overhaul our whole product brand to make it future-ready. We also redesigned the color scheme for our web and print presence, a new font, and new animations for our videos!

At the heart of it all: our core values which we'd like to tell you more about.

Together

A constant exchange and the opportunity to network with everyone: your team, department, and company - across any borders. With Linchpin, we strengthen the sense of community with software for everyone.

For You

Linchpin looks and feels just like your company. You help determine the content you see, where you participate, and what you share. That's what we mean when we say for you.

Empowering

With Linchpin, you experience first-hand how much fun collaborative and transparent work can be. Everyone can make their voice heard. You will find all the information at your fingertips to develop your strengths and get involved on your terms.

Simple

You don't have to know how to code or complete weeks of training to use Linchpin. It is designed to engage you from the get-go so you can get the hang of it in no time.

What do you think about the new Linchpin logo? We'd love to hear what you think!

Linchpin Intranet: Social Intranet with Confluence

Want to know more about Linchpin? We would be happy to talk to you about your organization's needs and possible use cases. We'd also like to invite you to a demo session. You can find detailed information about features, advantages, and prices on our Intranet Suite website. Or perhaps you'd like to see Linchpin in action? Our public demo instance is available at any time and great for getting a first impression.